by Greg Dungan | Content Creation
WANTED Website Manager Must be 80% writer, 10% manager, 10% computer geek. If you ever got less than a B in English, don’t bother applying. I will check your transcript. Responsibilities: MUST CREATE (not scrounge, collect, curate, or whatever lazy people call...
by Greg Dungan | Content Creation
Isn’t it interesting how we, as human beings, think that changing the title of something actually changes the characteristics of that something? For instance, what used to be “cold calling” is now “reaching out.” We used to...
by Greg Dungan | Content Creation, SEO
OK, in part 1 we looked at why your competitors are killing you online. I showed you the the culprits (Site-Mill Web Designers, Skewed Analytics, and Confusing SEO). And I gave you the simple formula for content creation success. Quantity of Content + Quality of...
by Greg Dungan | Content Creation, SEO
We’ll start with SEO. In case you’re not a regular follower of the constantly changing world of SEO (and I don’t know why you would be), the days of using tricks and hacks to get your site found on Google and other search engines are over. Keyword...
by Greg Dungan | Advertising, Filter Ads
How many people in the metro area where you live could conceivably be customers of your business? I live in a relatively small town in Ohio and it has over 40,000 people in it. So, seriously, how many people could be your customers? Hundreds? Thousands? Now, what...